Our Vision

Our vision is to discover and deliver the finest mediterranean products to the global market.

Our Mission

It’s our mission to identify potential consumer needs and market opportunities and establish an efficient and effective link between the greatest producers from the mediterranean region and the global market. We create long term sustainable brand equity, based on high quality standards, strong distribution and robust marketing principles, including the introduction of innovative concepts.

Dedication to our mission is at the core of our identity. It guides our day-to-day decisions while inspiring us to think big for the long term. It reflects what makes our work so special.

Our Values

Our values are fundamental to the way we operate and how we recruit, evaluate and compensate our people. Our six values are:


The interests of our community of consumers and partners must be our first priority.


We believe teamwork enables ordinary people to achieve extraordinary things.


In this fast-changing world, we must be flexible, innovative and ready to adapt to new business conditions.


We expect our people to uphold the highest standards of honesty and to deliver on their commitments.


We expect our people to approach everything with fire in their belly and never give up on doing what they believe is right.


Employees who demonstrate perseverance and excellence are richly rewarded.